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When writing for the web, it makes an enormous difference to think as your reader will; they skim and scan text for the most crucial information in the shortest time possible. Our course aims to develop practical, achievable skills for writing for online media, including keeping your content updated, writing at the right level for your audience, plus avoiding jargon. Thinking like this helps to improve the chances that customers will return to your site time and again.

You should be comfortable using a computer for general use, such as basic keyboard and mouse skills, opening files and folders, and launching applications.

1. Write for fast reading

2. Reading age and tone

3. Skimming and Scanning

4. Using active language

5. Remove the sales pitch

6. Provide useful information and images

7. Manage the content you produce

8. Marketing with a Blog

9. Blogging marketing strategies

10. Blogging platforms overview

11. Summary

To book in for this course or to request more information, please fill in the form below and we will reply to you as soon as possible.

Alternatively, you can contact us by phone or email and we will be happy to discuss any queries you may have.